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The Largest Possible Audience

More buyers create stronger competition.

6,000,000+ Trade Me member accounts

Your assets deserve New Zealand's largest audience.

The success of any auction comes down to one simple principle: competition.

When more genuine buyers compete for an asset, the final sale price has a greater opportunity to increase. Every additional bidder has the potential to push the price higher.

A buyer can't bid on an asset they never see.

That's why attracting the largest possible audience is one of the foundations of every Skylarc auction.

New Zealand's Largest Marketplace

Skylarc auctions are conducted on Trade Me, New Zealand's largest online marketplace.

With over six million member accounts, Trade Me reaches almost every New Zealander who actively buys and sells online. Whether someone is looking for a truck, a CNC machine, a forklift, office furniture, insurance claim assets or a complete manufacturing plant, Trade Me is where they are most likely to start their search.

Rather than limiting your assets to a local auction room or a private database of buyers, Trade Me provides nationwide exposure and gives your assets the greatest opportunity to reach the people most likely to compete for them.

You only have one chance to sell your assets. They deserve New Zealand's largest audience.

More Than 25 Years of Auction Experience

While Skylarc was established in 2017, the team behind the business brings more than 25 years of auction experience.

Over that time we have been involved in some of New Zealand's largest and most complex asset realisations, building relationships with buyers across a wide range of industries and asset types.

Many buyers return to Skylarc auctions because they know they will find professionally presented assets, accurate descriptions and a straightforward buying experience.

Beyond Trade Me

Trade Me is the foundation of our marketing, but it isn't the whole story.

To maximise your audience, we also promote auctions through:

  • Our extensive database of previous buyers
  • Email marketing to registered buyers
  • Social media promotion
  • Targeted marketing for specialist assets where appropriate

Our objective is simple: ensure every asset is seen by as many genuine buyers as possible.

Every Buyer Matters

It only takes one additional buyer to change the outcome of an auction.

The difference between one bidder and two bidders can be thousands of dollars. Every additional buyer increases competition, and stronger competition creates the opportunity for stronger prices.

That's why we focus on maximising the number of genuine buyers who see your assets.

More Buyers. Better Results.

At Skylarc, we believe successful auctions begin long before the first bid is placed.

By combining New Zealand's largest online marketplace with more than 25 years of auction experience and an extensive network of buyers, we create the strongest possible competitive environment for your assets.

Because the largest audience creates the greatest opportunity to maximise your financial return.
Sales performance summary chart

Ready to Reach the Right Buyers?

Talk to our experienced team about your assets and get a clear, no-obligation proposal.

Auction performance summary metrics

Contact Skylarc

If you're considering selling machinery, vehicles, or business assets, the Skylarc team can walk you through the online auction process and help you understand the next steps.

Skylarc mobile auction preview